FLAGSHIP STORE CPH
GUBI’s flagship store is located in the heart of Copenhagen in the city’s most exclusive shopping district. After a two-year search for the site of GUBI’s inaugural retail store, the space was handpicked for its strong character, sense of history, and beautiful interior – all of which meant it offered a unique frame within which to explore new ideas.
The flagship store opened in 2014 and spans more than 400 square-meters, across two stories in a beautiful 19th century building. The building’s concrete construction was the first of its kind in Copenhagen and this has been preserved, along with the original terrazzo floors. The building was originally created as the first department store in Copenhagen and its old spiral staircase remains too, completing the historic atmosphere.
This architectural, dynamic and inspiring destination showcases GUBI’s development and design history over time.
The interiors blend new GUBI furnishings with classic pieces in a visual and sensuous universe that unfolds the brand story.
Robert Dudley Best’s Bauhaus-inspired Bestlite Lamp, originally designed in 1930, sits comfortably alongside GamFratesi’s iconic 2013 Beetle Chair. The GUBI 3D Chair was designed in collaboration with Komplot Design in 2003, was the first of its kind to use three-dimensional veneer technology and is now part of the permanent collection of the Museum of Modern Art in New York. These iconic pieces complement future design icons such as GamFratesi’s Epic Table Collection and Space Copenhagen’s Stay Collection. These are just a few examples of the intriguing juxtapositions on show.
The location of GUBI’s flagship store was carefully chosen to provide an atypical, colorful and evocative backdrop for the mainstay of GUBI’s Collection. The beautiful and historical surroundings, together with the curated selection of design pieces, offer unique access to the GUBI design universe and promise to leave visitors informed and inspired in equal measure.
At GUBI Store, we offer our clients a full service experience. We offer personalised recommendations on the wide GUBI Collection and guidance within colours, textiles and finishes. If you live within the Greater Copenhagen we are happy to pay you a visit in your home for a tailored interior consultation. Together, we create an inviting space with focus on your unique needs and wishes.
Phone: +45 5361 6368
Monday to Friday 11.00-18.00